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Leading Brands

Evaluation

To ensure a truly holistic experience

You’re under pressure to grow revenue and use resources wisely. But without truly knowing your users, it’s easy to waste effort.

Through User Research, A/B Testing, Heuristic Evaluation, and Data Analysis, we uncover what customers need and validate what works  —

ensuring smarter decisions, a better experience, and growth that matters.

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    Consulting

    To achieve sustainable strategic growth

    You have to balance countless stakeholder opinions every day. But in the end, only one truly matters: your users’.

    By leveraging our cross-industry insights, applying customer-centric frameworks, using gamification, and driving optimization programs, we focus on what creates real value

    — aligning every step with user needs to build loyalty, boost efficiency, and fuel meaningful growth.

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      training

      To foster a deeply user-centric mindset

      Too often, teams rely on guesswork or agencies — wasting time, budget, and missing what users truly need. We help you build the knowledge to run highly user-focused initiatives in-house.

      Understand customer needs with proven methods, empower your team with tools for user-centric innovation, and apply best practices to deliver impactful, lasting solutions.

      So your team moves forward with confidence — and drives growth that truly resonates

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        What our Clients say about us

        "The workshop showed us how psychological effects, gamification, as well as clear and correct goals can completely redefine engagement in the shop. The collaboration with Mr. Hans is recommended."

        Dr.Kea Hartwig

        Knowledge Management Consultant

        "Through Cogniteer, we received many new and psychologically based approaches for optimizing our nurturing emails. Together, we were able to create a new concept for our form. We can only recommend working with Cogniteer to everyone."

        Lucas Kickermann

        VGL Publishing AG

        "The workshop on CRO was a real eye-opener – it not only sharpened our understanding of the hurdles in A/B testing but also laid the perfect foundation for the successful launch of our program."

        Christoph von Heydebrand

        Head of Customer Experience
        bei CALIDA GROUP DIGITAL

        "Thanks to the flexible cooperation with Fabian, we were able to implement CRO processes quickly and efficiently and scale our testing program. As a result, we didn't lose any time in the CRO area and were able to unlock a lot of potential."

        Steffen Bath

        Senior Team Lead Marketing Technology

        "From my collaboration with Fabian, I know that he is an exceptional expert in the field of Conversion Rate Optimization. Exceptional not only because he brings a great deal of know-how and delivers effective optimization work, but also because he helps our clients set up the right CRO team and initiate an agile, ongoing optimization process. Regardless of whether one needs an interim manager for the topic of CRO or wants to accelerate or expand their own CRO program."

        Jan Marks

        Director Europe & Latin America,
        VWO (A/B Testing Tool)

        "Cogniteer proved to be an extremely competent and dedicated partner in our Rapid User Test. Their well-founded insights provided us with valuable knowledge, enabling us to specifically align and optimize our domain to the needs of our target audience. Thanks to their collaboration, we were able to take a significant step towards a user-centered strategy."

        Johannes Montag

        Head of Ecommerce

        "Cogniteer not only helped us achieve an improved conversion rate - and did so in a very targeted and professional manner - but also broadened our perspective, which had become somewhat narrow due to daily routines. We would recommend them to anyone looking not only for a precise analysis but also for a detailed to-do list to optimize their shop."

        Marcus Scheinpflug

        CMO

        "I recommend collaborating with Cogniteer to all companies that truly want to tackle the topic of Conversion Rate Optimization sustainably and in the long term, without just creating a flash in the pan."

        Benjamin Uhlmann

        CMO

        "Cogniteer's targeted CRO analysis made our A/B testing significantly more efficient. This led to noticeable improvements in our conversion rate and optimized resource utilization."

        Annick Länzlinger

        International Growth Manager
        at Simple Online Healthcare

        "Cogniteer delivered a fresh external perspective at record speed – combined with clever psychological insights, a genuine understanding of users, and a keen sense for our business. Anyone looking for real growth instead of empty optimization promises is in the right place. We highly recommend working with them!"

        Arthur Wagner

        CDO

        "Fabian helped us establish our testing program and better understand our customers' behavior. Thanks to the very good collaboration at eye level, we were able to uncover many optimization potentials."

        Hendrik Plein

        Digital Marketing Lead,
        Vemietet.de von Immoscout24

        "The collaboration helped us make our testing program even more efficient. Furthermore, we have now developed a clear vision for our CRO program to leverage its full potential. Absolutely recommended for anyone looking to take their conversion optimization to the next level!"

        Patricia Mitterer

        Teamlead Webshop Development

        "The one-day workshop with Fabian was truly in-depth and provided us with a great deal of well-founded knowledge without being overwhelming. It enabled our product and marketing teams to gain a common understanding of testing strategies and to develop them further together. Since then, we have been testing much more strategically, purposefully, faster, and...more successfully! A next-level CRO workshop that is worth every penny and highly recommended!"

        Tim Jankwitz

        Teamlead Performance Marketing

        "Through the in-depth analysis with Cogniteer, we gained exciting new insights into user behavior – and uncovered a wealth of fresh optimization ideas in the process. It's always worthwhile to get an additional external perspective."

        Jan Nothdurft

        Team Lead CX

        Let's Get in Touch

        “We believe in mutual support, so we’re happy to handle small requests free of charge to foster great collaborations.”

        Fabian Hans, Founder